The Fair PR Agency
Affordable PR | Boutique service | Journalist-led expertise
Fair Public Relations was founded on a simple belief: PR should be fair.
That means transparent pricing, honest advice, clear communication and personal service from a boutique team that genuinely gets to know your business. Led by former journalists, we help founders, experts, small businesses, B2B businesses, B2C brands and growing companies earn meaningful media coverage that builds lasting authority and trusted influence.
Transparent monthly service:
UK £797 | US US$997 | Canada CAD$1,497
Our clients have been featured in national newspapers, magazines, websites, television and radio across the UK, US and Canada.
Why We're The Fair PR Agency
PR has long been seen as expensive, complicated and reserved for larger businesses. We believe there's a better way.
We're intentionally a boutique agency because we believe every client deserves personal attention, honest advice and direct access to experienced PR professionals. We focus on building long-term relationships with our clients and journalists alike, delivering thoughtful campaigns that strengthen credibility rather than simply chasing headlines.
Professional PR doesn't have to mean huge retainers or complicated contracts. It should be affordable, transparent and focused on helping your business grow.
Trusted by brands and public figures
Boutique PR, Built Differently
Many businesses choose a boutique PR agency because they want experienced people to understand their business, shape the strategy and stay involved.
That is how Fair Public Relations works.
We combine a dedicated PR team with direct founder involvement, bespoke strategy, senior oversight and ongoing journalist outreach, without the traditional multi-thousand-pound or multi-thousand-dollar agency retainer.
Fair PR includes:
direct founder involvement
senior oversight
bespoke strategy and positioning
proactive and reactive media pitching
a dedicated PR team
clear, transparent pricing
Standard PR: UK £797 | US $997 | Canada CAD$1,497 per month
Our PR Services
Everything we do is designed to help businesses build authority through meaningful media coverage.
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PR Services
Discover our affordable monthly PR service and what's included.
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Our Approach
See the principles behind how we work and why our campaigns are built differently.
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How Our PR Works
Follow the complete client journey from onboarding through to media coverage.
Who We Help
We work with ambitious businesses and individuals who want to build authority, strengthen their reputation and earn meaningful media coverage.
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B2B Businesses
We help B2B businesses build visibility and authority through expert commentary, thought leadership, founder positioning, business news and relevant earned media.
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B2C Brands
From consumer products and services to lifestyle and e-commerce businesses, we help B2C brands earn credible media coverage that builds awareness, trust and visibility.
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Small Businesses
Affordable, ongoing PR for growing businesses looking to build trust, strengthen visibility and compete with larger brands.
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Experts
From consultants and therapists to authors, speakers and industry specialists, we help experts become trusted voices through media commentary, thought leadership and interviews.
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Founders
Raise your personal profile alongside your business. We help founders share their story, comment on industry news and become recognised leaders in their field.
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Consumer Product Brands
From product launches and gift guides to reviews and seasonal features, we help consumer brands get their products in front of journalists and customers.
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Consumer Services
Whether you provide home, lifestyle, health, beauty, travel or hospitality services, we help consumer-facing businesses build credibility and reach new audiences through meaningful media coverage.
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Professional Services
For consultancies, advisers, agencies and other expertise-led firms, we turn specialist knowledge into thought leadership, expert commentary and credible media opportunities.
Media Expert Directory
Discover trusted experts available for media commentary.
Our Media Expert Directory brings together founders, consultants, specialists and business leaders who are available to comment on news stories, industry trends and current affairs.
Whether you're a journalist looking for a credible source or you're exploring the calibre of experts we represent, you can browse profiles covering business, finance, technology, HR and recruitment, property, health, therapy, coaching, lifestyle, consumer trends and much more.
Each profile includes:
Biography
Areas of expertise
Previous media coverage
Interview availability
Contact details for journalists
Meet some of our experts:
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Blanca Sanchez
Director, Halo Design Interiors
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Reuven Rosen
Licensed Clinical Social Worker, ConnectWell Therapy
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Rakhee Wood
Independent Financial Adviser, Butterfly Financial Planning
Looking for an expert?
Contact Fair Public Relations to arrange an interview or request a comment.
Sectors We Support
From health and wellness to technology, recruitment, property, food and drink, we support businesses and experts across a wide range of industries with journalist-led PR.
Health & Medical • Wellness • Fitness • Therapy • Coaching • Beauty & Skincare • Parenting & Family • Food & Drink • Travel • Hospitality • Home Services • Interior Design • Property • Technology • HR & Recruitment • Finance
Locations We Support
Fair Public Relations works with businesses, founders and experts across the UK, US and Canada, with established locations in London and New York.
Our campaigns are not restricted by geography. Depending on the story, we may target national, regional, business, consumer, trade or specialist media where it is most relevant.
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UK PR Agency
Founder-led, journalist-led PR for founders, experts, B2B businesses, B2C brands and growing companies across the UK.
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London PR Agency
PR for London businesses, founders and experts from the city where Fair Public Relations was founded.
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US PR Agency
Affordable, journalist-led PR for suitable businesses, founders and experts across the United States.
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New York PR Agency
Founder-led PR for New York businesses, brands and credible experts, supported by Fair PR's Manhattan presence.
Our Work
Explore real client reviews, hundreds of examples of earned media coverage and detailed case studies showing how different PR strategies work in practice.
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Client Reviews
Read what our clients say about working with Fair Public Relations.
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Media Coverage
Browse examples of coverage secured for our clients across leading publications.
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Case Studies
Discover the strategy behind our campaigns and the outcomes they achieved.
Real PR campaigns. Proven results.
Explore real campaigns showing how we've helped businesses and experts build credibility, earn media coverage and strengthen their authority through journalist-led PR.
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10 pieces of coverage and an initial stock sell-out
Gut Wealth
Gut health and wellness brandHow founder storytelling, expert commentary, customer case studies and product PR supported the launch of a new Scottish digestive-health brand and helped build visibility around its first product.
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38 published articles and 35 editorial backlinks
One Less Thing
Franchise cleaning businessHow expert-led digital PR helped One Less Thing earn national media coverage, secure 35 editorial backlinks and strengthen the authority of a newly launched website.
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1,122 ticket sales and 28,000 new website visitors
5th & Mad
New York gastropub and entertainment venueHow event-led hospitality PR helped 5th & Mad generate media attention, drive more than 1,100 ticket sales and bring around 28,000 new unique visitors to its website.
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41 published articles in 12 months
Christopher Paul Jones
Harley Street hypnotherapist and phobia specialistHow expert commentary, real-life stories and service-led features helped Christopher build national media visibility and strengthen his authority ahead of a book launch.
“I have been working with the team for a couple of months and have had great national press coverage.
I find the team excellent to work with and I'm looking forward to the projects we have in the pipeline.”
— Jessica Crane, Business Coach
“Believe the reviews - they really are the BEST we've ever worked with (and we've worked with some big, expensive agencies).
In our 1st month, we've been in 3 national newspapers and more importantly it's all been done calmly, with no stressy, urgent messaging. Using our dedicated Monday board to keep up with enquires is a breeze...”
—Ky Hoyle, Sh! Women’s Emporium
Meet the Team
Fair PR is a genuinely founder-led boutique PR agency. Founder Jordan Baker works directly with clients, remaining closely involved in client relationships, leading campaign strategy, joining account calls and remaining part of the client WhatsApp group. He is supported by a specialist team of PR professionals and former journalists across content, positioning, media opportunities and campaign delivery.
- Jordan Baker
- Alfie Browne
- Lucy Dartford
- Emma Elms
- Chloe Butterick
Hershey Tan
Frequently Asked Questions
Have questions about PR?
Find answers to common questions about pricing, media coverage, timelines, journalist requests and how our service works.
Practical PR guidance for building authority
Explore advice on thought leadership, founder visibility, expert commentary and commercially sensible PR for brands that want to build trust before the first conversation.
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How Much Does a Boutique PR Agency Cost in the UK?
A practical guide to boutique PR agency pricing in the UK, what different retainers can include, and what businesses should expect for their money.
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PR Agencies for £1,000 to £3,000 a Month: What Should You Expect?
What does a £1,000 to £3,000 monthly PR budget actually buy? We look at typical services, agency models and how to judge whether a retainer offers good value.
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Boutique PR Agency vs Large PR Agency: Which Is Better for a Small Business?
We compare boutique and larger PR agencies, including senior involvement, costs, services and the factors small businesses should consider before choosing between them.
Ready to raise your profile?
Whether you're a growing business, B2B company, B2C brand, professional services firm, ambitious founder or credible expert, we'd love to hear what you want to become known for.
As The Fair PR Agency, we're here to make professional public relations more affordable, more transparent and more personal.
Get in touch today to find out how Fair Public Relations can help you earn meaningful media coverage and build lasting authority.