Fair Public Relations used One Less Thing’s cleaning and household expertise to build an expert-led digital PR campaign around practical consumer advice. During the first 12 months of a 13-month project, the campaign generated 38 published articles, including 35 backlinks, across publications including Daily Express, Bustle, Forbes, Homes & Gardens and Ideal Home, while Moz Domain Authority increased from 0 to 19.

Fair PR used event-led PR to help New York gastropub 5th & Mad generate major media attention and measurable commercial results. Across five months, eight promoted events generated 1,122 ticket sales, approximately $75,000 in ticket and food-and-beverage revenue and 28,000 new unique website visitors, alongside coverage in publications including Time Out New York, Eater, New York Post, Bustle and Daily Mail.

Fair Public Relations helped Scottish digestive-health brand Gut Wealth launch into the postbiotic supplement market through founder storytelling, expert commentary, customer case studies and product PR. The six-month campaign secured 10 pieces of media coverage across publications including The Times, Daily Express, The Scottish Sun, Daily Mirror and Take a Break, while the business sold out its initial stock order.

Fair Public Relations helped Harley Street phobia specialist Christopher Paul Jones secure 41 published articles during a 12-month campaign combining expert commentary, relatable consumer stories and a first-person service feature. Coverage appeared across The Sun, Daily Express, Woman & Home, Metro, Stylist, The Standard, Yahoo News, MSN and other national, lifestyle, health and regional publications.

Fair Public Relations helped moonbird secure 25 published articles across 20 publication titles during a six-month campaign combining product reviews, gift guides and expert-led PR. The campaign introduced the breathing companion to wider UK audiences, positioned co-founder Stefanie Broes as an expert on breathing, sleep and stress, and coincided with client-reported increases in UK website visits and sales.

Plotpackers partnered with Fair Public Relations for a six-month travel PR campaign led by founder Louise Truman. The campaign secured coverage in publications including The Independent, Yahoo, MSN, AOL and Southern Living, while the company’s Domain Rating increased from 9 to 41.

Classic Interiors joined Fair Public Relations to build brand awareness and credibility by positioning Design Director Gareth Davies as a trusted kitchen and interiors expert. The ongoing campaign has generated 65 published articles across titles including The Telegraph, The Times, Homes & Gardens, Ideal Home, Woman & Home and Real Simple, while helping build many of the strongest editorial links in the company’s backlink profile.

Eutrema joined Fair PR to build brand awareness, credibility and online authority by positioning founder Dr Russell Sharp as a trusted gardening and horticulture expert. Within six months, the campaign generated 30 published articles across titles including Woman & Home, Homes & Gardens, House Beautiful, Country Living, Ideal Home and Yahoo!, while Eutrema’s Ahrefs Domain Rating increased from 13 to 16.