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Article Headline: "Ulta Beauty: What does the largest beauty retailer in the US want with the UK?"
Subject: Sabah Karimi
Brand: VEXA Beauty
Journalist: Megan Robinson
Publication: Retail Week
Published Date: 20/08/2025
Jordan Baker is the founder of Fair Public Relations. A former journalist with more than a decade of PR experience, he has worked with over 3,000 brands and high-profile names across the UK and US, including Amazon, Jameson and Britney Spears.